Why Bother?

The New York Times Magazine (a favorite subway read of mine) dedicated their entire issue this week to being green.  I know many other magazines do this for the month of August, but there was one article in the NYT Mag that really jumped out to me.

Michael Pollan writes a convincing and heartfelt argument as to why the individual matters so much in the where green lifestyles are concerned.  This article validates me, this blog, and everyday environmentalist everywhere who take the little steps they can to make the world a better place.